Dutch Startup Add My Window Uses Your Windows for Advertizing

Dutch Start company Add my Window brings advertizers and 'window owners' together. Want to make some extra cash with your home windows? Then here's a new Dutch answer : private home owners can 'rent out' their windows and Add my Window will deliver some perforated foil with advertizing. Companies looking for a new way to advertize can select so called A-B- or C locations. Is this allowed here in Holland? According to Add my Window creator Roderick Adang it is, his legal advisors checked the national and local laws and made inquiries at city offices. Most cities allow this new marketingtool, but not all. With the newly developed foil home owners can still enjoy their view - even with the foil you can still see who walks by your house. Add my Window is active in: Tilburg, Breda, Eindhoven and Rotterdam. What about the money? Well, for home owners renting out their windows: 150 euros per month could come your way. Source (in Dutch): http://siliconcanals.nl/startups/haagse-startup-add-my-window-maakt-van-ramen-reclameborden/?utm_content=buffer4bcad&utm_medium=social&utm_source=facebook.com&utm_campaign=buffer

Cute Figures by Japanese Artist Shin Ogura

Shin Ogura

I just found the work of Japanese artist Shi Ogura via Pinkoi. Can't find anything on the artist in English so I can't tell you a lot, but these pictures will sort of tell the story. I love the cute little clay figures he makes. Shi Ogura studied at Tokyo Zokei University and now lives in Kawaguchi (Japan). If you can read Japanese here's the artist's profile: http://bunita100.jimdo.com/. For more pictures on Pinkoi: http://www.pinkoi.com/user/bunita

Scottish Beer Brand Crowdfunds for Beer Hotel

Like beer? Like Scotland? Well here's some good news: "Brewdog, to the uninitiated, is an independent brewery based in Scotland that was launched by two people and a dog in 2007 and has grown significantly since. Or, in their own words, an "intrepid David in a desperate ocean of insipid Goliaths," a "beacon of nonconformity in an increasingly monotone corporate desert" that's crafting beer that will "change the course of civilization." It is this beer brand that is pitching for a Beer Hotel."We are not RockefellerWe are Guy Fawkes. We are burning the established system – the status quo – down to the ground and forging a new future for business from the flames.We are putting the fat cats out to pasture and empowering everyone to be masters of their own destiny by investing in our passion for craft beer. The name of the scheme, Equity for Punks, continues the theme that this is some anarchic operation gobbing at the bad guys, the one true beermaker making a stand."
Source: http://mashable.com/2015/04/24/brewdogs-marketing-language/?utm_cid=mash-com-fb-main-link

Messages From an LA Writer : Follow Trust Chase Believe

WRDSMTH

This remains an important message, made by WRDSMTH : Follow your calling. Trust your talent. Chase your dreams. Believe in yourself. Who is WRDSMTH: "I am a writer doing time in Hollywood. I’ve been enamored and inspired by street art for a long while. I never considered myself an an artist, though -- at least not of the paint and brush variety. I am a writer. My canvas is a blank page of paper and my paint takes the form of the colorful and well-chosen words I craft into nimble sentences. Which is how I arrived at the idea for WRDSMTH.I hope these indelible thoughts of mine that are temporarily tattooed on the walls of LA resonate. If they do, let me know." You can find him here:
http://wrdsmthinla.tumblr.com/

Dutch Zoo Creates Most Awesome Marketing Campaign : Mechanical Angler Fish in Amsterdam Canals


Artis Puts Mechanical Angler Fish in Amsterdam Canals in Ambient Marketing CampaginHa, this one will sure draw attention!"Artis, a local zoo In Amsterdam, wanted to let people know that the zoo was still open at night. To spread the word, they decided to take the spirit of the zoo to the streets of Amsterdam. How? They created mechanical angler fish and put them in the city canals.The lights in the water created confusion amongst the public until Artis announced they would investigate what was going on in the canals. They then created a site that allowed people to track the fish.The next day all the fish gathered at the red light district in Amsterdam. They came together to spread the message that Artis was open at night. Following the stunt, angler fish bikes roamed the streets and brought people to the Artis zoo for free." Source: http://www.creativeguerrillamarketing.com/guerrilla-marketing/artis-open-at-night/

Yayoi Kusama : The Most Popular Artist of 2014

Yayoi Kusama

Dots, dots, dots! Yayoi Kusama is crazy about dots she creates the most amazing installation artwork. I LOVE her work and now she's appointed the most popular artist of 2014. " According to a survey of museum attendance in 2014, the most popular artist in the world is a woman – Japan’s Yayoi Kusama. Yet a survey of solo exhibitions in American galleries over the past six years has revealed that 73% were by male artists. A report in the Art Newspaper found that Andy Warhol, Ellsworth Kelly and Jasper Johns each had seven exhibitions over the period. The female artist with the most exhibitions was Kara Walker, who had four. However, as Kusama’s success indicates, audiences are not biased against women artists. The second-most popular solo show in the six-year period was Marina Abramovic’s retrospective at MoMA in New York. An average of 7,120 visitors a day came to see, among other works, Abramovic sitting motionless in the gallery. According to a survey of museum attendance in 2014, the most popular artist in the world is a woman – Japan’s Yayoi Kusama. Yet a survey of solo exhibitions in American galleries over the past six years has revealed that 73% were by male artists. A report in the Art Newspaper found that Andy Warhol, Ellsworth Kelly and Jasper Johns each had seven exhibitions over the period. The female artist with the most exhibitions was Kara Walker, who had four. However, as Kusama’s success indicates, audiences are not biased against women artists. The second-most popular solo show in the six-year period was Marina Abramovic’s retrospective at MoMA in New York. An average of 7,120 visitors a day came to see, among other works, Abramovic sitting motionless in the gallery." Source: http://www.theguardian.com/artanddesign/2015/apr/02/yayoi-kusama-worlds-most-popular-artist-2014 

From Bauhaus to Saul Steinberg

Patterns are always fascinating!"From humble mathematical beginnings, graph paper has long proved a source of inspiration for artists and designers, from the Bauhaus to Saul Steinberg. Did you ever see a piece of graph paper you didn’t like? Thought not. The love for a grid in a room is directly proportional to the mass of designers therein. Humans tend to adhere to some form of grid – whether it be physical or psychological, and, in a world of chaos, a sheet of graph paper comforts us with its regularity and its nostalgic nod to our school days. The origins of graph paper are not so regular, to confuse matters the term ‘graph’ was not widely use before the mid 1800s. It is thought that the first commercially produced sheets were printed in 1795, by a Dr Buxton of England. Evidence shows an earlier appearance, but these utilised a hand drawn grid which, incidentally, is a very therapeutic activity for a rainy Sunday." Read more: https://www.grafik.net/category/obsessions/hard-graph